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Spirit: Kindness, honesty, innovation, responsibility.

Mission: Create higher value for customers, provide brighter prospect for employees, and contribute more to society.

Vision: Create healthy and environment-friendly leading paint brand.

Goal: Integrate customers" pursuit, employees" development and healthy and livable social responsibility into enterprise"s long-term development.

Concept: Win reputation and market through honesty and high quality.

Strategy: Transform paint industry, create Chinese most professional original paint brand, and spread positive energy.

Employment philosophy: People-first, talent-first, self-fulfillment, common development

Team value: Loyalty, unity, vitality, learning

Work style: Today must borrow nothing of tomorrow.

Professional requirement: Sincerity, honesty, concentration, love